Good Friday – I hope you’ve had a wonderful week!
Google has a take on the changes to the SERPs page – http://marketingland.com/googles-take-recent-changes-results-page-166976 – if you don’t think they tested it thoroughly, and found out how much more money they made with it, then you should think about it some more. OF course they have said that it helps the ‘user’ experience, but remember at the end of the day, their goal is to make money.
We’ve talked about advertising on Facebook a few times over the past months – this is another great addition to include with your Facebook advertising notes.
What are second tier links and why they will help your business – http://searchengineland.com/importance-second-tier-links-242941
Are you ready for the next Penguin update – this site should help you be more prepared.